We continue our series following Sir Alex Ferguson’s journey in bringing Manchester United back to the top with the second leg of this 3-part series. We recount the years from his first title at the club to possibly the greatest moment of his career in 1999.

March to the first titles

As fate would have it, the rebranding of the English league to the Premier League coincided with the class of 1992 – Paul Scholes, Ryan Giggs, Gary Neville, Phil Neville, Nicky Butt and David Beckham graduating to United’s first team. After a shortage of goals in the second half of the 1991-92 season cost United the league title, Ferguson was intent on signing a new striker. His key target was Southampton striker Alan Shearer, but he lost out to a newly promoted Blackburn Rovers side managed by Kenny Dalglish, who had managed Liverpool to three league titles and was backed by the millions of steel baron Jack Walker to bring similar success to the resurgent Lancashire club. Ferguson then switched his attention to Dion Dublin, the 23-year-old striker who had excelled in the lower divisions with Cambridge United. Dublin completed a £1 million move to Old Trafford to become United’s only summer season signing.

The first victory of the 1992-93 league season came only in the fourth game when a late goal by Dublin provided a 1–0 win at Southampton, but Dublin then broke his leg in the next game against Crystal Palace and was sidelined for six months. By late October United had endured a run of five successive draws and the all too familiar goal shortage was attributed to this once again. United sat at 10th place in the league by November 1992, with one of the lowest goal tallies in the division. United were linked with moves for some of the most highly rated strikers in the English league, including Brian Deane and David Hirst, but on 26 November 1992 United made a £1.1 million move for French striker Eric Cantona, who had helped Leeds United win the previous season’s league title. The arrival of Cantona transformed United, and by the turn of 1993 they were looking like title contenders again. Despite challenges from Aston Villa, Blackburn Rovers and surprise contenders Norwich City, United went on a storming run during the final weeks of the season to win the title by a 10-point margin and end their 26-year wait (the last title being under Sir Matt Busby in 1967).

United broke the English transfer fee record over the summer of 1993 by paying relegated Nottingham Forest £3.75 million for Irish midfielder Roy Keane. United started the following season beating Arsenal on penalties in the FA Charity Shield. They led the Premier League at the end of August, a lead they maintained all season. By the end of October, they were 11 points ahead and their lead peaked at 16 points in the new year. Despite a second round exit from the UEFA Champions League, United had their sights set on a unique domestic treble. In March 1994, United dropped points against Arsenal and bottom-of-the-table Swindon Town, in which Cantona was sent off in both games and subsequently received a five-match suspension. They then lost the League Cup final to Aston Villa and nearly went out of the FA Cup in the semi-final at Wembley, before Mark Hughes scored a late equaliser to force a Maine Road replay, which United won 4–1. An upturn in results soon followed, and United clinched their title on 1 May 1994 when they won 2–1 at Ipswich Town. In the 1994 FA Cup Final, it was goalless at half time but two Cantona penalties and subsequent goals from Mark Hughes and Brian McClair gave United a comprehensive 4–0 win over Chelsea. Cantona finished the season with 25 goals in all competitions and was voted PFA Players’ Player of the Year. Other players to impress during this campaign included Mark Hughes, Paul Ince, Ryan Giggs and Lee Sharpe.

 

Sir Alex Ferguson, Mark Hughes and Sir Bobby Charlton of Manchester United celebrates in the dressing room with the Premiership Trophy after becoming FA Carling Premiership Winners in the 1993-94 season at Old Trafford on May 8, 1994. Manchester United 0 Coventry City 0 (Photo by John Peters/Manchester United via Getty Images)

“You can’t win anything with kids”

Ferguson felt that his squad were good enough to challenge on all fronts in the season which followed the Double, and made only one signing, paying Blackburn Rovers £1.2 million for defender David May. The 1994–95 season saw United rarely out of the headlines. On 25 January 1995, Eric Cantona kicked a Crystal Palace fan who had taunted him with anti-French racist abuse. Cantona was suspended by the club for the rest of the season, a ban which the FA extended until the end of September. United were also without players like Paul Parker, Ryan Giggs and Andrei Kanchelskis for long periods of time due to injury. 1994–95 also saw the debuts of promising young players Paul Scholes and Phil Neville. Scholes was particularly impressive, scoring five goals in 17 games. Having made a handful of appearances between them in the previous two seasons, Gary Neville, David Beckham and Nicky Butt all made more regular appearances for United during 1994–95.

United broke the English transfer record again on 10 January 1995 by paying £7 million for Newcastle United’s free-scoring striker Andy Cole. He had been signed just two weeks before the Cantona incident as an eventual replacement for 31-year-old Mark Hughes. United almost made it three league titles in a row, but just couldn’t get the better of a West Ham side who held them to a 1–1 draw in East London on the final day of the season. Blackburn, led by Kenny Dalglish, were crowned ­champions. The FA Cup also slipped out of United’s grasp when they lost 1–0 to unfancied Everton in the final.

 

 Manchester United’s Ryan Giggs walks dejectedly off the Wembley pitch after his team lost in the Cup Final, watched by manager Alex Ferguson (Photo by Bob Thomas Sports Photography via Getty Images)

“Have you taken your eye off the ball?” asked Professor Sir Roland Smith, after Fergie had been summoned to the chairman’s Isle of Man home to discuss his request for a six-year deal. Smith’s suggestion that Ferguson should come back next year was not what the 54-year-old was hoping for. And chief executive Martin ­Edwards added insult to injury by warning Ferguson there would be no cushy boardroom job for him at the end of his tenure. “We don’t want a repeat of the Matt Busby syndrome,” Edwards is reported to have said. It is fair to say that Ferguson was not in a good place. His bid to become the first manager to defend the Double had ended in failure. 

In the desolate dressing room at Wembley, Ferguson warned that any players who had let their team-mates down would not be around much longer. The ­manager shocked his board of directors by announcing that he planned to sell Paul Ince. The England midfielder might have been at the top of his game, but Ferguson felt he had become too big for his boots. Ince had christened himself ‘The Guv’nor’. His nickname was even stitched into his ­Predator boots. As Ferguson explained in his ­autobiography, “I had observed Paul closely for the past five months and decided his attitude and performances had ­altered to a degree that I could not tolerate. This Guv’nor thing should have been left in his toy box.” Ince was sold to Inter Milan for £6million and fan favourites Mark Hughes and Andrei Kanchelskis were to follow through the exit door. Ferguson was on holiday in the United States when he was told that Hughes had decided not to sign a new contract and had joined Chelsea instead.

United had lost three key players, and the club’s directors weren’t the only ones who felt Ferguson had lost the plot. When the opening game of the season was lost 3-1 at Aston Villa and Match of the Day pundit Alan Hansen famously declared United would win nothing with kids, thousands of fans voted in a poll run by the Manchester Evening News asking whether Ferguson should be sacked. The pressure mounted on Ferguson as the new season began without a major signing, with Ferguson instead putting his faith in young members of the squad such as David Beckham, Gary Neville, Phil Neville, Paul Scholes and Nicky Butt. This was seen as a big gamble, especially as the likes of Newcastle United, Liverpool and Arsenal had spent heavily, but Ferguson stuck to his decision. He mentioned in his autobiography, “It was clear I now had youngsters equipped to play at the highest level.” In September 1994, when United travelled to Port Vale in the League Cup, ­Ferguson unleashed the rest of the club’s 1992 FA Youth Cup winners. Ferguson recalled: “After that night at Port Vale there were ­protests in the House of Commons. One woman MP said I should be banned for life for not playing my strongest team when people had paid their £10 to get in.” United prevailed 2-1 at Vale Park, thanks to two goals by Scholes.

Aside from a New Year’s Day defeat at Tottenham Hotspur and a goalless draw at home to Aston Villa, United regained their winning touch after Christmas and reached the top of the Premier League in mid-March. Cantona was instrumental in many victories, and United remained firmly in control at the top and sealed the title on the last day of the season with a 3–0 win at Bryan Robson’s Middlesbrough. A week later, Manchester United beat Liverpool 1–0 in the FA Cup final to become the first ever English club to win the Double twice. Eric Cantona, who scored 19 goals in 1995–96 (including the FA Cup final winner), was voted FWA Footballer of the Year by football journalists and was made team captain following the departure of Steve Bruce to Birmingham City.  Ferguson once again crossed the Irish Sea to speak to Professor Sir Roland Smith.

 

 Eric Cantona and manager Sir Alex Ferguson of Manchester United with the FA Cup and Premiership Trophy at Victoria Station, Manchester on May 12, 1996 after completing The Double. (Photo by John Peters/Manchester United via Getty Images)

“Football, bloody hell”

In the summer of 1996, United once again tried to sign Alan Shearer, but were beaten to his signature by Newcastle United for a then world record fee of £15 million. A new striker did arrive at Old Trafford that summer – Ole Gunnar Solskjær, a little-known 23-year-old Norwegian striker. Another Norwegian, defender Ronny Johnsen, was also signed to fill the gap left by veteran Steve Bruce’s departure. Manchester United won their fourth league title in five seasons in 1996–97, helped by 18 goals from Solskjær. Hopes of winning the European Cup for the first time since 1968 were dashed, however, as they were defeated in the semi-finals by the eventual winners, Borussia Dortmund. At the end of the season, Eric Cantona announced his shock retirement from football just a few days before his 31st birthday. He was replaced by England international Teddy Sheringham, a £3.5 million signing from Tottenham.

A new adversary loomed in the form of Arsenal and their new boss Arsene Wenger. Although the pair would often have a fiery relationship in the press, Ferguson was full of praise for the Frenchman guiding the Gunners to the 1997-98 title, stating: “I think it’s good for my young players to lose on this occasion.” Shortly after this disappointment, Ferguson broke the club’s transfer record twice by signing Dutch defender Jaap Stam from PSV Eindhoven and Trinidadian striker Dwight Yorke from Aston Villa.

Ferguson’s words would ring true as in the following 1998-99 season United rose to the occasion and gained a reputation for not conceding defeat even in what seemed the most hopeless of circumstances, winning and drawing several matches with late goals. Ferguson himself called it ‘Squeaky Bum time’. Some of their more notable comebacks were the FA Cup Fourth Round tie at home to Liverpool, which Liverpool led from the third to the 85th minute, both legs of the UEFA Champions League semi-finals against Juventus and the FA Cup semi-final against Arsenal, won by a Ryan Giggs goal deep into extra time, forced by a last-gasp Peter Schmeichel penalty save in the last of his eight seasons at the club. However, the most dramatic comeback came in the Champions League final against Bayern Munich, when Teddy Sheringham and Ole Gunnar Solskjær scored a goal each in stoppage time to give United a 2–1 win in stoppage time. After the game, Ferguson uttered one of his most famous phrases: “Football, bloody hell.” United lost just five times in the entire season; three times in the league, the Charity Shield at the start of the season, and the League Cup quarter-final to eventual winners, Tottenham Hotspur. They defeated every other Premier League team at least once in all competitions and were undefeated in the Champions League.

Fans and writers regard the treble haul as manager Alex Ferguson’s finest hour, although he dismissed that assertion in later years. Tens of thousands of fans lined the streets of Manchester to welcome the team as the season drew to a close. In recognition of his achievements Ferguson was awarded a knighthood, and handed the Freedom of the City of Glasgow in November 1999. By the end of the season, Manchester United had become the world’s richest football club and the most valuable sporting brand worldwide. Sir Alex Ferguson had well and truly converted United into a global force.

 

 Raimond van der Gouw, Wes Brown, Jaap Stam, Jonathan Greening, Andy Cole, David Beckham, David May, Alex Ferguson head coach, Ryan Giggs, Denis Irwin, Teddy Sheringham and Gary Neville celebrate his victory with the trophy during the UEFA Champions league final match between Manchester United and Bayern Munich on May 26, 1999 in Camp Nou, Barcelona, Spain. (photo by Alain Gadoffre / Onze / Icon Sport via Getty Images)